Business News for Technology Decision-Makers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
Home Business Briefing Mobile Industry News Small Business Business Intelligence More Topics...
GET RECOGNIZED
Let an ISACA® certification elevate your career.
Register today and save
You are here: Home / Mobile Industry News / Nokia Launches 'Here' Location Cloud
DDoS Protection Powered By Verisign
Nokia Launches 'Here' Location Cloud
Nokia Launches 'Here' Location Cloud
By Barry Levine / NewsFactor Business Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
PUBLISHED:
NOVEMBER
13
2012


"Here" is here. On Tuesday, Nokia announced a new brand by that name that features a mapping service for a variety of mobile platforms.

The Finnish company has big plans for Here, describing it as "the first location cloud to deliver the world's best maps and location experiences across multiple screens and operating systems." Here builds on Nokia's 20 years of experience in mapping technology. In addition to a less-ambitious version previously available on its own smartphones, Nokia's mapping technology has also been used in cars and handheld GPS devices, and generates an estimated 1 billion euros in annual revenue.

Here includes a new technology called LiveSight, which is based on what the company called a "highly accurate" 3D map of the world.

City Lens

On Nokia's Windows Phone 8 Lumia devices, an app called Nokia City Lens is the first to offer a LiveSight-enabled experience, a real-time mashup that overlays information on a scene when the user points the phone's camera at a building or street, such as data superimposed over a shot of a restaurant. While the Here service is being made available to the major mobile platforms and to OEMs, certain value-added applications, such as City Lens, will only be available on Nokia's products.

The company also announced that it is launching a version of Here for Apple's iOS. The iOS app, based on HTML5, features offline capabilities, voice-guided walk navigation, and public transportation directions.

The iOS version will be available as a free download from Apple's App Store within the next few weeks. Additionally, Nokia has announced a strategic partnership with Mozilla to develop a version for the Firefox OS next year.

An Android OS-based reference app has already been demonstrated, and the company plans to release a Here Software Development Kit for Android OEMs by early next year. This will enable manufacturers of Android devices to create their own location-based services, using Nokia's data.

Earthmine Acquisition

To support the 3D mapping capabilities of Here, Nokia has also announced that it is planning to buy a Berkeley, Calif.-based company called Earthmine, whose reality capture and processing technologies will become part of Here. The acquisition is expected to be completed by the end of this year.

In addition to positioning the company as the largest device-independent provider of mapping, Here could also take advantage of Apple's major software weakness on its recently released iOS 6 platform.

Apple's new Maps application for iOS 6 has been widely criticized as being not ready for primetime, with many complaints about the app's accuracy, visual information and functions. In fact, the complaints have been so bad that earlier this fall, Apple CEO Tim Cook issued a rare apology for that product.

Apple launched iOS 6 without Google's popular Maps app, and replaced it with its own. Reportedly, Google is preparing a December release of its Maps app for iOS 6.

Tell Us What You Think
Comment:

Name:

Like Us on FacebookFollow Us on Twitter
TOP STORIES NOW
MAY BE OF INTEREST
Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.
MORE IN MOBILE INDUSTRY NEWS
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Dairy Queen Latest Retailer To Report Hack
Known for its hot fries and soft-serve ice cream, Dairy Queen just made cyber history as the latest victim of a hack attack. The fast food chain said that customer data at some stores may be at risk.
 
Lessons from the JPMorgan Chase Cyberattack
JPMorgan Chase is investigating a likely cyberattack. The banking giant is cooperating with law enforcement, including the FBI, to understand what data hackers may have obtained.
 
Who Is the Hacker Group Lizard Squad?
Are they dangerous or just obnoxious? That’s what many are wondering about the hacker group Lizard Squad, which tweeted out a bomb threat that grounded a flight with a Sony exec aboard.
 

Enterprise Hardware Spotlight
Intel Intros Lightning-Fast PC Processors
Call it extreme. Intel just took the covers off its first-ever eight-core desktop processor, which is aimed at hardcore power users who expect more than the status quo from their computers.
 
HP Previews ProLiant Gen9 Data Center Servers
Because traditional data center and server architectures are “constraints” on businesses, HP is releasing new servers aimed at faster, simpler and more cost-effective delivery of computing services.
 
Apple Set To Release Largest iPad Ever
Tech giant Apple seems to have adopted the mantra “go big or go home.” The company is planning to introduce its largest iPad ever: a 12.9-inch behemoth that will dwarf its largest existing models.
 

Mobile Technology Spotlight
Samsung Maps Its Way with Nokia's 'Here' App for Galaxy Phones
Korean electronics giant Samsung has opted to license Here, Nokia’s mapping app -- formerly known as Nokia Maps -- for its Tizen-powered smart devices and Samsung Gear S wearable.
 
Will iPhone Finally Catch Up with NFC Mobile Payment Ability?
Apple's latest version of the iPhone may have a mobile wallet to pay for purchases with a tap of the phone. The iPhone 6 reportedly is equipped with near-field communication (NFC) technology.
 
Visual Search To Shop: Gimmick or Game Changing?
Imagine using your phone to snap a photo of the cool pair of sunglasses your friend is wearing and instantly receiving a slew of information about the shades along with a link to order them.
 

Navigation
NewsFactor Business
Home/Top News | Business Briefing | Mobile Industry News | Small Business | Business Intelligence | Innovation | E-Commerce | Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.